一直以来人们都习惯了创意行业的加班,混乱的流程和自我的同事。事实上,这种文化是有毒的,应该提高责任感和透明度,给年轻人更多的选择。简单的规则才更容易创造快乐高效的团队。这本书幽默的问到‘你是混蛋吗?’,推荐给所有的媒体,时尚和设计从业者。
It's long been an accepted, almost celebrated, fact of the creative industries that long hours, chaotic workflows, and egotistical colleagues are just the price you pay to produce great work. In fact, this toxic culture is the enemy of creativity, and with greater accountability and transparency in the industry--and more choice for young talent--than ever before, this unsustainable way of doing business is a ticking time bomb.
This is a straight-talking, fun read for all creatives: Director or junior, at an agency or client-side, working in design, advertising, publishing, fashion, or film.
Packed with anecdotes, self-analysis flowcharts (are YOU the asshole?!), exercises and action plans for better working practices.
Simple strategies can easily be implemented to create a happier, more productive team and--importantly--BETTER WORK!.