用图案彰显企业特色，用贴图表达个人心情，这是一个LOGO年代。

好LOGO要一眼就能懂，容易辨识，易于记忆，**还有幽默的会心一笑，TASCHEN出版的Logo Design堪称最完整的「视」界Logo大全，收集世界不同产业，不同品牌，还有不同文化的标志，每一个图形意味着背后庞大的视觉探索，与符号解读，更多的是视觉效果和品牌标志背后的哲学意义。有太多从未见过的Logo，充满创意的图腾有如雨后春笋，蓬勃发展，让人大开眼界，叹为观止。

全书分门别类，依照时尚、媒体、音乐、得奖等主题组合成这本Logo Design，是为从事设计与营销的学生和专业人士一个重量级的参考。

Sure signs

Diverse logos from around the world

A good logo can glamorize just about anything. Now available in our popular Klotz format, this sweeping compendium gathers diverse brand markers from around the world to explore the irrepressible power of graphic representation. Organized into chapters by theme, the catalog explores how text, image, and ideas distil into a logo across events, fashion, media, music, and retailers.

Featuring work from both star names and lesser-known mavericks, this is an excellent reference for students and professionals in design and marketing, as well as for anyone interested in the visuals and philosophy behind brand identity.